Nellie.
How she worksWhat she doesPricing
Get Nellie

Your store just hired Nellie.

She texts your customers one at a time — recovers the cart, answers the question, turns a buyer into a regular. iMessage first, live in a day.

Put Nellie on the floor See how she works
Built for Shopify live in a day
9:41
N
Nellie ›
iMessageToday 9:12
hi rūta — you left the linen wrap in your bag. it's the last one in your size.
Sage linen wrap · size M
ausrasbotanicals.com
omg yes i forgot
want me to hold it for the day? no rush.
yes please
Delivered
done — reserved till 8pm. here's your bag, ready to go.
iMessage
iPhone showing Nellie's iMessage thread

She doesn't send a campaign.
She works the floor.

Every other tool blasts the same text to ten thousand inboxes. Nellie texts one person at a time — remembering what they looked at, answering like a clerk who knows the shop.

what other tools send
9:41
84312 ›
Text MessageMon 9:02
🔥 FLASH SALE — 20% off EVERYTHING today only! Shop now 👉 bit.ly/sale
Wed 8:57
⏰ LAST CHANCE — sale ends tonight! 🛍️
Fri 9:04
👀 Still thinking? 20% OFF with code SAVE20 💸
Sat 10:11
🎁 We MISS you! Here's an extra 5% — today only ⏳
never answered
Text Message
what Nellie sends
9:41
NNellie ›
Today 9:12
hi gabija, it's nellie from aušra's — you left the ceramic mug in your bag last night.
yeah i wasn't sure about the size
it holds 350ml — a big latte. the handle sits wide, easy to grip.
perfect, ok i'll get it
Delivered
lovely — your bag's ready to go, free shipping's on me 💛
Your bag · ceramic mug · €58
ausrasbotanicals.com
iMessage
Working the floor at
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Judged like an ad channel.

No vanity dashboards. Nellie is measured on what she brings back against what she spends — one mid-size Shopify store, last 7 days.

€1,240
recovered this week, one storeat €2.10 per recovered cart
68%
of shoppers text her back
14s
median time to first reply

Not five bots.
One salesgirl.

Works the floor where your shoppers already are

hi — welcome back. the linen edit just landed, want a look?
oh perfect, yes
Read 9:12
you loved the sage last time — the new run has a deeper moss too.
show me the moss one
Read 9:13

Helps them pick — size, shade, what pairs with what

would the wrap go with the clay mug?
Read 9:14
beautifully — that's the pairing everyone keeps.
Sage linen wrapsize M · in stock
Clay mugpairs with the wrap
ok, both then
Read 9:16

Catches the leaving cart — and holds the last one in stock

the wrap's still in your bag — it's the last M. hold it for you?
yes please
Read 9:31
Your bag · linen wrap · €58reserved till 8pm · checkout
just checked out
Read 9:32

Texts the drifted — with a reason, not a coupon cannon

the wrap you loved is back in M — one of the last from this run.
omg. taking it
Read 11:02
want me to add the fig candle you kept eyeing?
you know me too well
Read 11:04

Remembers everything, so no one explains twice

can you resend my usual candle order?
Read 12:20
fig, two wicks, to Kaunas — same as June. sending your checkout now.
perfect
Read 12:21

Email gets skipped.
iMessage gets read.

She reaches shoppers where they actually answer — and falls back to the next channel only when she has to.

Channels, in the order she tries them
iMessage WhatsApp RCS SMS Email
Marketing email — 100 shoppers32%
32 even open it. The rest never see your message.
iMessage — the same 10099%
99 read it — usually within minutes.

How she works

Three steps between installing her and watching the first cart come back.

1
Aušra's Botanicals
ausrasbotanicals.com
 Connected

Connect your store

One-click Shopify install. She reads your catalogue, inventory and past orders — no data entry, no flows to wire up.

2
€300/month · hard cap
€0she pauses here

Set her budget

Give her a monthly cap like any ad channel. She pauses when she reaches it — no overage, no surprise.

3
hi rūta — you left the linen wrap in your bag. want me to hold it?
Approve Edit tone

Approve & go

Wave through her first few openers to set the tone. You approve — then it goes out. After that, you just watch the number.

One budget. No plans.

You set a monthly cap like any ad channel — she earns her keep against it.

No plans · no seats · no tiers
Your cap
You set it. She works inside it and pauses at the line.
€300
/month — or whatever you set
A hard cap, honoredshe pauses at the line — no overage, no surprise
Every conversation includedwritten, sent and answered — that's the whole bill
No lock-inno subscription, cancel in a click
One honest numberrecovered vs. spent — the only line on your report
Put Nellie on the floor
No spend, no charge. Messages require recipient consent.

Included with every budget

Channels
iMessage WhatsApp RCS SMS Email
She handles
welcomescart recoveryquestions win-backsreordersholds & reservations
Guardrails
consent-first you approve the tonequiet hourspause anytime
The ones everyone asks
Isn't texting customers just spam?

Only if you blast. Nellie texts one person at a time, about the thing they actually left behind, and stops the moment someone isn't interested. Messages require recipient consent, honor STOP instantly, and stay inside quiet hours.

How hard is it to set up?

One-click Shopify install in the morning, recovering carts by the afternoon. No flow builder, no templates, no developer.

What am I actually paying for?

Conversations. Every text Nellie writes, sends, and answers on your behalf comes out of the budget you set — with a hard cap she never crosses. No subscription, no seat fees.

Does texting even work?

iMessage gets read 99% of the time; marketing email opens sit around 32%. More importantly — people reply to Nellie, and replies are where carts come back.

Get started for free.
Only pay as your sales grow.
Put Nellie on the floor.

Nellie.

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© 2026 Nellie. Messages require recipient consent and comply with carrier and regional rules.